Maria Sharapova unveils Sony Ericsson’s Bluetooth Dress

Maria Sharapova, Sony Ericsson’s official spokesperson was on had to unveil a prototype Bluetooth-capable dress. There are iridescent scales that line up the side of the dress move and light up when the phone rings, enabling the wearer to immediately and fashionably know about calls, even in a night club in Miami (says the student designer, Georgie Davies). It’s just a prototype for now, but once this makes it on the runaways we’ll be once step closer to a mobile fashion forward.

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